1905 movie network feature In 2020, Wen Shipei had a particularly busy year. He had just finished filming the film "Once Upon a Time in the Tropics" in the summer, and in the winter, he had caught up with the short film "Killing Time" to start. In the past year, he had been idle, writing a new script while waiting for his work to be tested by the public.

　

To some extent, Wen Shipei is a creative director with a forward-looking consciousness, bold, avant-garde and with ideas.

　

Two years ago, the concept of the meta-universe had not yet arisen. He had already begun to think: when technology developed to a certain extent, machine labor had completely replaced human labor, and human labor was no longer needed by society, how would the ruling class want humans to spend the rest of their lives? How would humans consume their time?

　

He wrote the answer to the question into a screenplay, which later became "Kill Time," an infinite fantasy about 2046. As a unit of "After Tomorrow," produced by Ning Hao and starring Zhang Yu and Li Manxuan, the short film has been released recently.

　

There was a particularly long kissing scene between the two of them in the play. Zhang Yu hugged Li Manxuan and went from lying down to spinning, from still to jumping, from heaven to earth, like a dance that lasted for two minutes and forty seconds. In order to film this "kissing scene dance" well, Zhang Yu, who lacked dance experience, threw himself into intensive training before the film started, stood on tiptoe, practiced spinning, and "overcame" jumping. It took two weeks of hard work to get the last less than three minutes of amazement. During the "kissing scene", Zhang Yu was still the "abused" party and was slapped by Li Manxuan a lot. Because this detail was photographed many times, he was also "really slapped" forty or fifty times, making a sound.

　

Wen Shipei interpreted the meaning behind the passage, "It embodies the complete stage of a love: encounter, know, fall in love, hurt, forgive, compound, separate… As Garci ? a Márquez said in" One Hundred Years of Solitude, "even the most fanatical and faithful love is just a fleeting reality. In the end, it will only leave a hundred years of loneliness. And even if it will eventually be separated, boys insist on pursuing girls, which shows that love is our weapon against nothingness."

　

From "Once Upon a Time in the Tropics" to "Kill Time," Wen Shipei gradually formed his own narrative style and began to emerge among newcomers. Of course, there are occasional voices who feel that his ability to stand out is somewhat blessed by the blessing of luck. From successfully signing Ning Hao’s "Bad Monkey 72 Becomes a Young Director Program" to his debut partner Peng Yuyan and Zhang Aijia, Wen Shipei has been relatively smooth compared with many new directors.

　

"It’s hard to judge whether a director is lucky or unlucky. I am a lucky director, but I also have unlucky moments. I am an unlucky director, but I also have lucky moments." Looking back indifferently, Wen Shipei chose to emphasize that luck was just a note.

　

It is well known that only by creating excellent works can a director achieve good luck.

　

The following is a transcript of the conversation between 1905 Movie Network and Wen Shipei:

　

1905 Movie Network: Talk about the inspiration for the short film "Killing Time". What is the core that you hope to convey to the audience through this short film?

　

Wen Shipei: In simple terms, this is a love story that takes place in the future. A boy likes and pursues a girl. It involves an imagination of the future society. Based on various technological premises, robots can adapt to all walks of life, and even replace human labor. For example, autonomous driving is about to replace the driver industry. In the future, human labor may no longer be needed, so how will the ruling class want people to spend their lives, and how will humans consume their time? This is an imagination. I think a lot of science fiction works are about the present, about specific problems in our lives, or a tendency to change.

　

1905 Movie Network: Share the design of the two protagonists’ "kiss dance" in the film. What is the specific significance of this plot?

　

Wen Shipei: My imagination of it is a love from beginning to end. Two people meet and love each other, during which there is suspicion, mutual hurt, and finally inevitable separation. This kiss is designed based on this concept. As Márquez said in "One Hundred Years of Solitude", no matter how loyal love is, it may be fleeting, and in the end it will only leave an eternal one hundred years of loneliness. Because human life is limited, then love must be limited. They collide, then kiss goodbye, and separate, but boys still hope to pursue girls. Love is our weapon against nothingness.

　

1905 Movie Network: To some extent, do you agree with others’ evaluation that you are a relatively lucky director?

Wen Shipei: Some people say I’m lucky, some people say I’m not lucky, and I don’t know what others will say. People are complicated, and I’m a lucky director, but I also have unlucky times. I’m an unlucky director, but I also have lucky moments. Now a lot of things are just making complex concepts rough and simple, and these need to be considered in a longer time dimension.

　

1905 Movie Network: Talk about the change of mindset after filming "Tropical Past" and "Kill Time"? Are there any new creative plans next?

　

Wen Shipei: My mentality has not changed much. At present, I am still in the process of learning and growing up. Of course, during the learning process, I am also exploring more step by step. The most important thing is the story I want to tell next. I have considered a lot, and the second feature film is being created. It is inconvenient to disclose it for the time being, and it is not allowed to disclose it. (laughs)

When it comes to Ren Xianqi, everyone may be very familiar with him. As a male star who debuted very early, Ren Xianqi can be said to be an artist with both good looks and strength. He was very popular back then.

Although Ren Xianqi’s appearance is not particularly outstanding, even if the facial features are listed separately, they are average. But when combined, it looks very good.

Ren Xianqi has played many handsome roles, such as Linghu Chong, Yang Guo, Chu Liuxiang, etc., which makes many people think that those fantastical male gods should look like this, and it can be regarded as a role to live. Back then, Ren Xianqi was so handsome that he didn’t turn over the car when he played so many handsome guys.

Ren Xianqi’s career can be said to have been very stable, and it was prosperous at the beginning, but now it is not bad. Logically speaking, a star like Ren Xianqi will be stared at by many reporters, but he can’t find any scandals, and his love life is also very low-key. It is estimated that many fans do not know that Ren Xianqi has actually been married and had children for a long time, and he has already been publicly in love in 2002.

When they announced their relationship, Ren Xianqi had actually been in love with his wife for many years. Ren Xianqi, a good man for more than 20 years, had always been the same, and there was no scandal at all. Now that he had both children, it could be said that his family was also happy.

Ren Xianqi himself is very low-key, and his wife is not to be outdone. They all say that it is not that the family does not enter the house, but that it is probably Ren Xianqi and his wife. Ren Xianqi’s wife rarely attends formal settings, and she rarely sees his wife at public events. Except for some very important events, she will occasionally accompany Ren Xianqi for walks.

When Ren Xianqi appeared with him, he could see that Ren Xianqi’s wife was very beautiful. No wonder her children were good-looking. Seeing that her temperament was not inferior to the female stars in the circle, it was rare for the two to walk the red carpet together.

The wife has always shown herself with short hair, looking clean and neat, with a virtuous and gentle temperament, but she is very feminine. This salty and sweet style can be controlled, and the foundation is still very good. The hairstyle is decorated with oblique bangs, which can effectively improve your hairline and show your full forehead.

The short hair on her body also looks so gentle, and with two blingbling earrings, it adds a lot of highlights to the overall black low-key style. The whole is smart and light, echoing the skillful design of the air, making the overall match more effective.

The design of the group is relatively simple, it is simple to fit the body shape to modify the body, but the texture is very good, and she is already the mother of two babies. Chen Zeyu can be said to have done the best in body management. At the age of nearly 50, she can’t see any fat at all. Even the female stars in the circle may not be able to do it. Take her husband Ren Xianqi as an example, they are already a little fat.

53-Year-old Ren Xianqi is a rare husband and wife in the same frame. His beautiful wife is wearing a black dress and has a slow figure, and her temperament is not inferior to that of a female star. Chen Zeyu is so beautiful that she compares Ren Xianqi to the side, especially after growing a beard. She looks a lot of vicissitudes, but she is also much more fashionable, looking at super men.

Without the career of a female star, but to be comparable to a female star, Chen Zeyu can really be said to be very powerful, and the clothes are also very online. The little black dress extremely highlights his low-key personality. The empty flower at the neckline is undoubtedly one of the highlights. The empty design enriches the overall layering and adds a lot of memory highlights.

It has to be said that Chen Zeyu is very good at matching clothes. This off-the-shoulder design can transfer the visual center and make the vision play a good enhancement effect. The overall black will appear too dull, but the empty skin will undoubtedly make this dull existence feel weaker, and the dull visual effect is greatly reduced.

His wife wore a black dress in a low-key manner without stealing the limelight, and Ren Xianqi did the same. The black and white matching also showed the low-key to the extreme. The two colors of black and white did not look high-profile, but they would not appear very dull, which could be said to be luxurious in a low-key manner. As a classic color scheme, the black lapel in the suit design added a lot of layers to the whole with buttons, pockets, etc.

The neckline and black bow tie echo each other, and the small details of the vertical striped shirt enhance the overall fashion temperament a lot. It can be said that even if it is low-key, Ren Xianqi also uses low-key to the extreme.

The two are of the same age, but boys are really anti-aging and have an advantage over girls. No wonder age is a woman’s worst enemy. At the same age of 53, Ren Xianqi looks much younger than Chen Zeyu, but his wife’s state is also very strong among her peers.

Although there are many wrinkles on his face, the skin on his neck is very delicate, and the skin is also very fine and beautiful. It can be seen that he pays great attention to fashion and beauty. The presence of light makeup is indeed a manifestation of confidence, and the affinity is doubled.

Ren Xianqi had been on a hot search before because of his serious weight gain, and once gained 100 kilograms, which made netizens completely unable to believe that this was the handsome male god who used to have a fat belly and double chin. He was very present, and he had the sense of a middle-aged uncle. However, it was not that Ren Xianqi did not pay attention to body management, but he deliberately gained weight for filming.

In fact, with Ren Xianqi’s net worth, he didn’t have to fight so hard. In the past, he was also a figure who earned both fame and fortune. However, Ren Xianqi has always been very serious about acting.

Middle-aged obesity is almost every man’s nightmare, and most male friends will encounter this problem. Many people are not so strong in self-control, but handsome as Ren Xianqi once they gain weight, they can’t bear to look directly. Many people are not as handsome as Ren Xianqi, so it is better to restrain yourself. Only someone as good as Ren Xianqi can attract an excellent woman like Chen Zeyu. Everyone should try to make themselves better. There is such a good idol to learn from here. What do you think?

Responsible editor:

From the quiescence of domestic soda since the 1990s to the current decades, the domestic soda industry has recovered under the trend of national tide and diversified consumption. As a rising star, the big kiln beverage has built a framework for the healthy development of enterprises with the underlying logic of products, policies and innovation after the explosion. If enterprises want to reach the hearts of consumers, they cannot do without the participation of distributors, and if they want to develop for a long time, they need more peers in order to create greater value.

Product attraction logic

Some people have done a survey of the attributes that young people pay most attention to when buying soda, and the top two are taste and cost performance, which is the direction of the big kiln beverage. The big kiln beverage production equipment adopts automatic control low temperature preservation process, uses secondary reverse osmosis equipment to sterilize and filter the production water, and adds real materials to lay a good foundation for the unique taste of the big kiln soda. At the same time, the big kiln soda takes the ultimate cost-effective route, and the price of 520ml soda is comparable to that of other brands 300ml. Choose a larger bottle at a similar price, and the sincerity of the big kiln hits the hearts of consumers.

Excellent products have captured the minds of consumers and attracted many dealers to join. Some industry insiders have calculated that the price of large kiln soda to dealers is very affordable, and it is more cost-effective to give it to the end point. The profit of a single box is very high. With the double blessing of products and prices, the enthusiasm of agents is self-evident.

Logic up the ante

In recent years, every time I walk into a roadside barbecue restaurant or hot pot restaurant, I believe I can always see the big kiln soda in the refrigerator of the store. According to previously announced data, nearly 80% of consumers buy big kiln soda from restaurants, which is evident in the proportion of channels. Of course, if the best product ignores the dealer, there is a greater risk that the dealer will still ignore it.

According to the official website of Big Kiln and the official account of "Big Kiln Beverage", Big Kiln has many favorable policies for dealers. On the one hand, Big Kiln evaluates partners through the "four-dimensional evaluation system". On the other hand, Big Kiln greatly reduces the risk of dealers through the trial agency period. In addition, Big Kiln also provides 1V1 assistance to dealers. In terms of policy formulation, it will customize sales policies according to different market layouts. It will not take the road of big pot rice and one-size-fits-all, and will not let dealers fall into a situation of going it alone.

sustainable development logic

For domestic soda companies, the most important thing at the moment may be how to capture the personalized needs of young consumers, innovate from products to marketing models, and quickly open up the market.

After the explosion of 520ml single products, Dayao did not become complacent, but continued to create trendy drinks, and innovated new products including "Dayao Lixiang", "Chayuanxiang Juice Gas Tea", "Fun Sparkling Soda Sparkling Water", "Saibei Spring", "Xiaoyao Fruit Steam", "Dayao Rice Companion", "Dayao Sour Plum Soup" and other flavors. Dayao also upgraded the product packaging, making the product name more prominent, the layout more concise, and more able to attract consumers’ attention. In fact, the innovative taste and the social attributes brought by the packaging design are conducive to generating topics and promoting a new round of brand development.

Big kiln in 2023 also contract renewal spokesperson Wu Jing, through the huge flow of Wu Jing, the two complementary tonality, can make big kiln cover more target groups, so as to get more recognition. Has established more than 1 million retail end points covering the country, more than 1600 dealers.

In the past two years, some disappearing soda brands have returned, and new brands are also growing rapidly. Most brands are exploring long-term development paths. Those who gain the way are more helpful, and those who lose the way are less helpful. The kiln has its own unique advantages and can create continuous increasing value for dealers. If it tells a "win-win" story, it will naturally be more recognized by the market.

Image source: Dayao official

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