I remember that as soon as Liu Shishi went to Bali, he decided to get married there. This is a magical and wonderful place. The scenery is wonderful and attracts countless tourists. Many stars in China choose to hold their weddings in Bali, which is like a fairyland on earth.

　　Due to all kinds of customs in Bali, the scenery is very beautiful. Therefore, it also enjoys many nicknames, such as "Island of Gods", "Island of Demons", "Island of Romans", "Island of Beauty", "Island of Paradise", "Island of Magic" and "flower island".

　　Bali free travel guide."Bali Tourism Traffic Guide Raiders" "Bali Tourism Accommodation Food Raiders"

1. Introduction to Bali

　　You don’t have to know Indonesia, but you must never know BaLi, one of the 33 administrative regions of Indonesia and an island in the lesser sunda islands east of Java, with an area of more than 5,560 square kilometers and a population of about 2.8 million."Map of Bali"

　　Bali is a favorite wedding destination for stars ~ There are many stars who hold weddings in Bali, such as Yang Mi Hawick Lau, Nicky Wu Liu Shishi, Ruby Lin Wallace Huo, etc. Take a vacation to Bali with your loved ones, and enjoy the sunset, red wine and seafood at your fingertips at Kimbaland Beach. The Temple of the Sea and the Uluwatu Cliff listen to ancient legends; Enjoy the terraced fields in Ubud; Get up in the morning and push the door to see the sea. The beach and sunshine accompany the whole afternoon.

　　The best time to travel in BaliFrom April to October every year, there is relatively little rainfall at this time, which is suitable for diving and mountaineering. May to August is the best month of the year. At this time, the weather is cool and there is little rain, which is most suitable for travel and holiday.

(1) Before going to Bali, you must know three things.

　　① A more incisive description of Bali is "first-class hotels, second-class beaches and third-class scenic spots", which is further explained as follows: 1) Many scenic spots in Bali are basically to be seen but not to be seen, which is an ornament in the process of travel and vacation, so don’t rush to see the scenic spots every day; 2) The beaches in Bali are average; 3) Hotels in Bali, villa is super invincible! Therefore, it is suitable for a family to go out for a holiday, and it is suitable for arranging to stay in a hotel for two days without going anywhere ~ It is said that the environment of many hotels is much more beautiful than the scenic spots ~

　　② Unlike other islands, Bali is relatively large and the scenic spots are scattered, so you must do your homework and plan well in advance! Otherwise, most of the time will be wasted on the road. The simple travel arrangement method is to first determine what scenery and scenic spots you want to see, then look up the map to see the distance between the scenic spots and the best way, and then visit these scenic spots in a unified way by chartered car. (35 dollars to 45 dollars a day, prices have increased)

　　(3) Because the scenery of Bali is varied (mountains, grasslands, beaches …), we can consider changing to several hotels in different areas, but it is recommended that each hotel arrange at least two days, or check-in and check-out every day … to enjoy the leisure time in the hotel and avoid running around.

(2) Bali culture

　　Bali, covering an area of more than 5,630 square kilometers, is one of Indonesia’s provinces, with Denpasar as the capital. Most parts of Indonesia believe in Islam, and most residents of Bali believe in Hinduism. It is rich in cultural resources and is famous for its variety. The classical dance on the island is one of Indonesian national dances, which is very unique and worth seeing.

(3) Visa (what certificate do I need to get to Bali)

　　From June 10th, 2015, China citizens were exempted from visas in Bali, Indonesia, and the departure tax was cancelled, and the departure tax of $25 was no longer charged.

Double Eleven is coming, and the whole people enjoy shopping spree. It is better to say online shopping spree than shopping spree. Online shopping has almost subverted our lifestyle. While enjoying the convenience brought by online shopping, have you ever thought about what is behind the convenience? Who brings us convenience? This article takes you to find out!

In actual business, the receipt, delivery, purchase and management of goods are all handled by the warehouse, and the owner only needs to send the task order to the warehouse.

The following is a brief introduction to the basic operation process of goods warehousing and outbound:

The warehousing process of goods is as follows:

When the owner needs to store the purchased goods in the warehouse, he needs to create the warehousing task first. The tasks created include the details and quantity of goods to be put into storage, as well as the estimated storage time. After the task is successfully created, it is submitted to the warehouse, waiting for the warehouse to arrange warehousing.

After receiving the warehousing task, the warehouse operates according to the following process:

• The warehouse formulates the warehousing task plan and informs the corresponding drivers of the transportation task;
• The driver loads the car at the designated place and transports the goods to the warehouse within the specified time;
• After arriving at the warehouse, the driver should give the delivery note to the warehouse receiver, who will check the delivery note with the receipt to confirm that the receiving task is correct, and then check whether the vehicle meets the requirements, whether the outer packaging of the goods is damaged, and whether the model is consistent with the packing list to prevent unqualified goods from entering the warehouse;
• After it is confirmed, it starts unloading and receiving goods, and PDA scans the arrival notice number and enters the receiving task; PDA usually has two receiving methods, ordinary receiving and container receiving. Ordinary receiving directly scans the barcode of goods and inputs the quantity of goods to complete receiving. Container receiving needs to scan the container code and commodity bar code, associate the container with the commodity, and concentrate the commodity into the container to complete receiving.

Before unloading, only the outer packaging of the goods is inspected, and after unloading and receiving, it is necessary to disassemble the outer packaging to inspect the goods more carefully.

The receiver counts the quantity of the goods according to the arrival notice, and clearly marks the actual number of pieces collected, and at the same time verifies the quality problems of the goods (damaged, damp and short-packed). The goods that pass the acceptance are packed in the specified position and waiting for the shelves.

After the inspection, the receiver will feedback the warehousing notice to the owner and the driver to inform that it has been warehousing.

The last step of warehousing is putting on shelves.

The warehouse staff assigns locations to the goods to be put into storage in advance, and then the shelf staff puts the goods on the designated locations. Corresponding to the two receiving methods mentioned above, there are two ways to put goods on shelves, namely, ordinary shelves and container shelves.

The difference between ordinary shelves and container shelves is simply that goods are put on single shelves and put on shelves in batches.

The basic process of ordinary shelves:

Basic process of container shelving:

Judging from the process of putting containers on shelves, some students may have doubts. When putting containers on shelves, they only established the corresponding relationship between containers and locations, but not between commodities and locations. How can we find locations through commodity barcodes in the future? Or how to query the goods of the location through the barcode of the location?

In fact, commodities, containers and warehouses are interrelated:

The establishment of the corresponding relationship between containers and locations indirectly establishes the relationship between commodities and locations, and the corresponding relationship between commodities and containers has been established at the time of receiving goods, so the commodities on the container shelves can be directly queried through locations.

After the shelves are completed, the warehousing process of goods is basically completed.

The process of goods delivery is complicated, usually including picking, broadcasting, checking, packaging, sorting, collecting and handing over, etc. This process is not only manual labor for warehouse staff, but also careful in any step, otherwise it will cause losses to warehouse, seller and buyer. Especially in the peak period of double eleven commodity circulation, warehouse staff should be vigilant to avoid mistakes.

The basic process of goods delivery is as follows:

Online shopping orders will first flow into the seller’s OMS system (order management system), and the owner will push the orders to the WMS system of the warehouse after confirmation by OMS.

WMS system usually needs to schedule orders first, which is simply to classify orders according to certain rules. There are many factors that affect order classification in actual business, so scheduling seems simple, but the logic behind it is very complicated. The main functions and purposes of scheduling orders are as follows:

(1) Matching the optimal warehouse for the order:

For example, a shipper usually has multiple warehouses, so choosing the warehouse closest to the consignee is undoubtedly the fastest and most cost-saving.

In actual scheduling, the selection of warehouses depends not only on distance information, but also on inventory information, goods information, carrier information and so on.

In order to achieve the best transportation scheme, it is often necessary to split the order.

For example, an order contains two kinds of goods, A warehouse is the closest to the consignee, but the inventory information of A warehouse shows that there is only A goods, but there is no B goods, and B warehouse, which is far away from the consignee, has sufficient inventory. At this time, it is necessary to split the order into two orders, one of which is only A goods allocated to A warehouse, and the other is only B goods allocated to B warehouse, and the two warehouses are delivered to the consignee respectively.

Although such bill splitting operation has achieved cost reduction and efficiency increase, it often leads to the bad experience of the consignee receiving goods many times, so the bill splitting operation should be cautious.

(2) Match the best carrier for the order.

When the owner has a designated carrier, assign the carrier to the order; When the owner does not specify a carrier, the distance information from the warehouse to the consignee, freight information, inventory information and goods information are comprehensively considered, and the most suitable carrier is matched for the order according to certain rules.

(3) make production plan for the warehouse

The warehouse system receives a lot of orders every day, especially on special days such as "6.18", "11.11" and "12.12", and the order quantity is beyond imagination.

Therefore, it is necessary to plan the daily production plan of the warehouse in advance, so that the warehouse can handle all orders in an orderly manner and try to avoid unexpected situations during the peak order period.

In addition: in a large number of orders, there are often many orders with the same or similar goods, so it will save a lot of time to concentrate on the production and picking of these orders.

(4) Planning the picking route for the picker.

There are thousands of goods stored in the warehouse. Although it is mentioned earlier that each commodity has a corresponding location, goods can be searched according to the location, but the warehouse is large and the locations are widely distributed, and the goods in the picking task are not concentrated in a certain location. If the picking route planning is unreasonable, pickers need to go back and forth to different reservoir areas to find them, resulting in low efficiency and other problems.

Scheduling can query the inventory position of goods according to the order information, and then plan the shortest picking route according to the inventory position, which greatly improves the picking efficiency.

Above all, scheduling is a process of pre-processing and classifying orders, in which many optimization strategies will be generated to guide the subsequent operations of the warehouse, and warehouse personnel can perform various operations according to the scheduling results.

After the scheduling, the order flows to the corresponding warehouse system, and the order is selected in the WMS system to generate the picking task and print the task list. The basic information of the order is on the face sheet, and the outer packaging of the goods needs to be affixed with the face sheet to facilitate the delivery staff and the consignee to distribute and identify the package according to the face sheet information.

Some warehouses print face sheets on the packaging platform, which has the advantages of being easy to use and avoiding the loss and confusion of face sheets in the picking process.

After the picking task is generated, it is assigned to the picker, who downloads the picking task on PDA, picks up the correct quantity of goods from the designated warehouse according to PDA’s instructions and puts them into the picking truck. There are two kinds of picking operations: picking before sorting and picking while sorting.

Picking before sorting is to separate picking and sorting. First, collect all the goods in the task order into the pickup truck, and then distribute the goods on the sowing wall. The seeding wall is a cart with many cells, each cell corresponds to an order, and seeding is to classify the goods in the pickup truck into each cell according to the order.

Picking and dividing is to put the goods into the corresponding cells when picking. Before picking, the picker binds the cell to the order one-to-one. When pushing the sowing wall to pick the goods, the PDA scans the barcode of the goods and automatically prompts which cell the goods should be put in, thus realizing the sorting while picking.

Although picking while sorting can be completed in one step, picking before sorting is more used in practical scenes, because the seeding wall is larger than picking trucks, and it is inconvenient to move in the reservoir area, which is not conducive to the work of pickers.

After the goods are placed in the sowing wall, they will go to the packaging station for review and packaging.

The packager rechecks the face sheet code and commodity code by computer scanning. On the one hand, he checks the quantity and type of commodities to prevent the wrong delivery and missing delivery of commodities; on the other hand, he checks the quality of commodities to prevent defective products from leaving the warehouse.

After the re-inspection, the packager packages the goods and puts the corresponding face sheet on the outer packaging, and then puts the package on the conveyor belt to enter the next link.

On the conveyor belt, the sorting robot automatically sorts the packages according to different express delivery by scanning the information of the packages. At the end of the conveyor belt, the sorting personnel put the package codes of different express delivery in the designated area to wait for collection.

After all the goods in the delivery task are sorted, the warehouse informs the courier to collect them at the specified time and print the handover list at the same time. After the courier arrives at the warehouse, he checks the goods according to the handover list provided by the warehouse, and uses PDA to scan the goods list to receive the goods. After receiving the goods is confirmed to be correct, the courier signs the handover list to complete the handover, and finally loads the goods and leaves the warehouse.

The above is the basic operation flow of goods in and out of the warehouse. Due to the different needs of different businesses, there will be differences in the operation flow.

In addition to warehousing and warehousing, the basic operation processes of the warehouse include inventory, tally and replenishment, which will be introduced later.

　

This article was originally published by @ Xiaobaitoo. Everyone is a product manager. It is forbidden to reprint without permission.

The title map comes from Unsplash and is based on CC0 protocol.

　　Adhere to and improve the Socialism with Chinese characteristics system and promote the modernization of the national governance system and governance capacity

　　Supreme leader

　　The plenary session listened to the Political Bureau of the Central Committee’s work report, analyzed the current situation and tasks, deliberated and adopted the Decision of the Central Committee of the Communist Party of China on Several Major Issues Concerning Upholding and Perfecting the Socialism with Chinese characteristics System and Promoting the Modernization of the National Governance System and Governance Capacity, and successfully completed various agendas.

　　Upholding and perfecting the Socialism with Chinese characteristics system and promoting the modernization of the national governance system and governance capacity are major issues related to the prosperity of the party and the country, the long-term stability of the country, and the happiness and well-being of the people. The decision of the CPC Central Committee to devote a plenary session to the study and deployment of this major issue is a major decision made from the political, overall and strategic perspectives, based on the present and with a long-term perspective. The decision adopted at this plenary session comprehensively answered the major political question of what should be adhered to and consolidated, and what should be improved and developed in China’s state system and state governance system. It is a programmatic document of Marxism and a political manifesto of Marxism. The whole party should unify its thoughts and actions with the spirit of the plenary session, and take studying and implementing the spirit of the plenary session as an important political task.

　　Now, on behalf of the Political Bureau of the Central Committee, I would like to make some comments on studying and implementing the spirit of the plenary session.

　　First, strengthen Socialism with Chinese characteristics’s institutional confidence

　　The ancients said: "Where the country will be founded, the system must be observed." Institutional advantage is the greatest advantage of a country, and institutional competition is the most fundamental competition among countries. A stable system leads to a stable country. Since the founding of the People’s Republic of China 70 years ago, the Chinese nation has made a great leap from standing up, becoming rich and becoming strong. The most fundamental reason is that the Party has led the people to establish and improve the Socialism with Chinese characteristics system, formed and developed the Party’s leadership and economic, political, cultural, social, ecological, military and foreign affairs systems, and constantly strengthened and improved national governance.

　　The Fourth Plenary Session of the 19th Central Committee of communist party, China was held in Beijing from October 28 to 31, 2019. The General Secretary of the Central Committee and the Supreme Leader made an important speech. Xinhua News Agency reporter Ju Peng/photo

　　What kind of national system and governance system a country chooses is determined by its historical culture, social nature and economic development level. Socialism with Chinese characteristics’s system and national governance system did not fall from the sky, but grew up in the social soil of China. They were formed through the long-term practice of revolution, construction and reform, the product of the combination of the basic principles of Marxism with China’s concrete reality, the result of the unity of theoretical innovation, practical innovation and institutional innovation, and the wisdom of the party and the people, with profound historical logic, theoretical logic and practical logic.

　　First, Socialism with Chinese characteristics’s system and national governance system have a profound historical background.During thousands of years’ historical evolution, the Chinese nation has created splendid ancient civilization and formed rich thoughts on the national system and governance, including the great ideal of "Great Harmony", the unified tradition of "Six in One Wind, Four in One World", the idea of "ruling by virtue while punishing by virtue", the people-oriented thought of "valuing the people while caring for the people by politics", and the equal concept of "equality between the rich and the poor, making up for the losses". The moral ethics of filial piety, loyalty, courtesy, honesty and shame, the standard of appointing people on merit, selecting talents and ability, the reform spirit of Zhou’s old country and his life reform, the diplomatic way of being kind to neighbors and harmonizing all nations, the peace concept of valuing peace and fighting will die, and so on. The essence of these thoughts is an important part of Chinese excellent traditional culture and an important part of Chinese national spirit. After the introduction of Marxism into China, the idea of scientific socialism was warmly welcomed by the people of China, and finally took root in China, blossoming and bearing fruit. It was by no means accidental, but it was integrated with the excellent history and culture passed down by our country for thousands of years and the values that the broad masses of people did not realize every day. Marx had a keen observation on the revolutionary slogan with socialist factors put forward by the peasant uprising in ancient China. He said, "China’s socialism is to European socialism, perhaps just like China’s philosophy and Hegel’s philosophy".

　　China has been in a leading position in the history of human development for a long time. Since ancient times, it has gradually formed a set of national systems and national governance systems, including the imperial court system, county system, land system, tax system, imperial examination system, supervision system and military system, which have been learned and imitated by neighboring countries and nations. After entering modern times, the feudal rule was decadent and incompetent, and imperialist powers invaded, which led to China gradually becoming a semi-colonial and semi-feudal society, and the autocratic monarchy that ruled China for thousands of years fell into a comprehensive crisis. Faced with the deepening political crisis and national crisis, countless people with lofty ideals began to explore new national systems and national governance systems in order to change the future and destiny of China, and tried various institutional models such as constitutional monarchy, parliamentary system, multi-party system and presidential system, but all ended in failure.

　　Only after the founding of the Communist Party of China (CPC) did the people of China and the Chinese nation find the right way to achieve national independence, people’s liberation, national prosperity and people’s happiness. During the period of the new-democratic revolution, our party United and led the people to create people’s political power in the base areas, explored the establishment of new-democratic economic, political and cultural systems, and accumulated valuable experience for the establishment of a new state system in which the people were the masters of the country. After seizing the national political power, our party United and led the people to formulate the Common Program and the 1954 Constitution, defined the state system, regime and state structure, and established the organizational system of state power. Our party then United and led the people in socialist transformation, established the basic socialist system, successfully realized the deepest and greatest social change in China history, and laid the fundamental political premise and institutional foundation for all the development and progress in contemporary China. Since the reform and opening-up, our party has united and led the people to create Socialism with Chinese characteristics, constantly improving the Socialism with Chinese characteristics system and the national governance system, and making contemporary China glow with unprecedented vitality.

　　The Fourth Plenary Session of the 19th Central Committee of communist party, China was held in Beijing from October 28 to 31, 2019. This is the Supreme Leader, Li Keqiang, Li Zhanshu, Wang Yang, Wang Huning, Zhao Leji, Han Zheng and others on the rostrum. Xinhua News Agency reporter Ju Peng/photo

　　Generally speaking, the Socialism with Chinese characteristics system and the national governance system are guided by Marxism, rooted in the land of China, with profound Chinese cultural roots and won the support of the people. They are the fundamental achievements made by the party and the people through long-term struggle, relay exploration, hardships and huge costs. We must cherish them, unswervingly adhere to them and keep pace with the times.

　　Second, Socialism with Chinese characteristics’s system and national governance system have obvious advantages in many aspects.The plenary session systematically summarizes the development achievements and remarkable advantages of China’s national system and national governance system, with the aim of promoting the firm institutional self-confidence of the whole party and people of all ethnic groups, so that the remarkable advantages of China’s national system and national governance system in many aspects can be brought into full play. Maintaining and constantly enhancing these advantages for a long time is the direction of our efforts to uphold and improve the Socialism with Chinese characteristics system and promote the modernization of the national governance system and governance capacity in the new era.

　　To see whether a system is good or not, we should judge and grasp it from the political and general aspects. Comrade Deng Xiaoping said in the Reform of the Leadership System of the Party and the State in 1980, "We should catch up with the developed capitalist countries economically, create higher and more practical democracy than the capitalist countries politically, and train more and better talents than these countries", "Whether the various systems of the Party and the State are good or not, whether they are perfect or not, must be tested by whether they are conducive to the realization of these three aspects". In 2014, when I celebrated the 60th anniversary of the founding of the National People’s Congress, I also said: "The evaluation of whether a country’s political system is democratic and effective mainly depends on whether the national leadership can be replaced in an orderly manner according to law, whether all people can manage state affairs and social affairs, manage economic and cultural undertakings according to law, whether the people can express their interests smoothly, whether all sectors of society can effectively participate in the political life of the country, and whether national decision-making can be scientific and democratic. Whether all talents can enter the national leadership and management system through fair competition, whether the ruling party can achieve leadership over state affairs in accordance with the provisions of the Constitution and laws, and whether the use of power can be effectively restricted and supervised. "

　　The reason why China’s state system and state governance system have obvious advantages in many aspects is that in the long-term practice and exploration, our party insists on combining the basic principles of Marxism with the specific reality of China, organically unifying the development of the correct road, scientific theory and effective system, and guiding the construction of state system and state governance system with China-oriented Marxism and developing Marxism. We should deepen our understanding of communist party’s laws of governance, socialist construction and the development of human society, and turn successful practical experience into institutional achievements in time, so that China’s national system and national governance system not only embody the basic principles of scientific socialism, but also have distinctive China characteristics, national characteristics and characteristics of the times.

　　Always representing the fundamental interests of the overwhelming majority of the people, ensuring that the people are masters of the country, embodying the common will of the people and safeguarding the legitimate rights and interests of the people are the essential attributes of China’s national system and national governance system, and are also the basis for their effective operation and vitality. China’s national system and national governance system always focus on realizing, safeguarding and developing the fundamental interests of the overwhelming majority of the people, and strive to safeguard and improve people’s livelihood, so that the fruits of reform and development can benefit all the people more fairly, thus effectively avoiding the phenomena of party disputes, favoritism of interest groups, manipulation of a few political "elites" and so on, which is unparalleled in its advanced nature.

　　We have never rejected any experience of other countries’ national governance that is beneficial to China’s development and progress. Instead, we insist on taking me as the mainstay and making use of it, removing its dross and taking its essence. For example, during the period of socialist construction, China’s state system and state governance system borrowed and absorbed many useful experiences from the Soviet Union. Since the reform and opening-up, we have been opening wider to the outside world, organically combining the socialist system with the market economy, giving full play to the decisive role of the market in the allocation of resources, and giving better play to the role of the government, greatly liberating and developing social productive forces and greatly liberating and enhancing social vitality.

　　2018年11月6日至7日，中共中央总书记、国家主席、中央军委主席最高领袖在上海考察。这是6日下午，最高领袖在浦东新区城市运行综合管理中心了解上海城市精细化管理和国际贸易单一窗口运营情况。 新华社记者 李学仁/摄

　　科学社会主义和空想社会主义的一大区别，就在于它不是一成不变的教条，而是把社会主义看作一个不断完善和发展的实践过程。“文化大革命”结束后，邓小平同志说过：“我们的党和人民浴血奋斗多年，建立了社会主义制度。尽管这个制度还不完善，又遭受了破坏，但是无论如何，社会主义制度总比弱肉强食、损人利己的资本主义制度好得多。我们的制度将一天天完善起来，它将吸收我们可以从世界各国吸收的进步因素，成为世界上最好的制度。这是资本主义所绝对不可能做到的。”40多年的改革开放有力推动中国特色社会主义制度和国家治理体系在革除体制机制弊端的过程中不断走向成熟，特别是党的十八大以来，我们全面深化改革，充分显示出我国国家制度和国家治理体系的强大自我完善能力。可以预期，随着全面深化改革向纵深推进，我国国家制度和国家治理体系必将在国际竞争中赢得更大的比较优势，展现出更为旺盛的生机活力。

　　Third, Socialism with Chinese characteristics’s system and national governance system have rich practical achievements."It is better to observe things than to listen to words, and it is better to observe things than to observe actions." Whether China’s national system and national governance system work or not, practice is the best touchstone. In the 70 years since the founding of New China, our party has led the people to create two wonders that are rare in the world. First, the miracle of rapid economic development. China has made great strides to catch up with the times. It took decades to complete the industrialization process that developed countries have gone through for hundreds of years, and it has become the second largest economy in the world. Its comprehensive national strength, scientific and technological strength, national defense strength, cultural influence and international influence have been significantly improved, people’s lives have been significantly improved, and the Chinese nation has stood in the east of the world with a brand-new attitude. The second is the miracle of long-term social stability. China has maintained social harmony and stability for a long time, and its people live and work in peace and contentment, and has become one of the most secure countries recognized by the international community. It can be said that in the history of the development of human civilization, apart from the Socialism with Chinese characteristics system and the national governance system, no national system and national governance system can create such miracles as China’s rapid economic development and long-term social stability in such a short historical period.

　　We should not only adhere to and consolidate China’s national system and national governance system that have been tested by long-term practice, but also improve and develop China’s national system and national governance system, and constantly transform China’s institutional advantages into national governance efficiency.

　　I have repeatedly said that only the wearer knows whether the shoes fit or not. The people of China know best and have the most say in whether the Socialism with Chinese characteristics system is good or not. We must be determined and opinionated on this major political issue, and we must never lose our ideas and lose our footing. It is very important for all comrades in the Party, especially leading cadres at all levels, to be politically savvy, that is, at all times and under all circumstances, we should be firm in Socialism with Chinese characteristics’s road confidence, theoretical confidence, institutional confidence and cultural confidence, and truly "persevere despite all hardships".

　　Second, do a good job in implementing the spirit of the plenary session

　　This plenary session made comprehensive arrangements and put forward clear requirements for upholding and improving the Socialism with Chinese characteristics system and promoting the modernization of the national governance system and governance capacity. We should plan scientifically, organize meticulously, combine far and near, and advance as a whole to ensure that all the goals and tasks set by the plenary session are fully implemented. We should do three things well, one is to persist and consolidate, the other is to improve and develop, and the third is to abide by and implement.

　　First, unswervingly uphold and consolidate the Socialism with Chinese characteristics system.Socialism with Chinese characteristics system is a strict and complete scientific system, and the fundamental system, basic system and important system play an important role, among which the party’s leadership system plays a leading role. The party’s leadership system is the fundamental leadership system in China. Since the 18th National Congress of the Communist Party of China, we have clearly put forward that "the most essential feature of Socialism with Chinese characteristics is the Communist Party of China (CPC)’s leadership, the greatest advantage of the Socialism with Chinese characteristics system is the Communist Party of China (CPC)’s leadership, and the Party is the highest political leadership". This plenary session emphasized that "we must adhere to the party, government, military and civilian studies, the East, the West, the North and the South, and the Party is in charge of everything, resolutely safeguard the authority of the Party Central Committee, improve the system of the Party’s leadership that takes the overall situation into account and coordinates all parties, and implement the Party’s leadership in all fields and aspects of state governance." This is the most valuable experience for the Party to lead the people in revolution, construction and reform. We must uphold the Party’s leadership and consciously implement the Party’s fundamental requirement of commanding the overall situation and coordinating all parties in promoting the system construction in all aspects, promoting the development of all undertakings, and strengthening and improving all aspects of work.

　　This plenary session summed up practical experience and made some new generalizations on the basis of the fundamental system, basic system and important system that our party has made clear. For example, the socialist basic economic system is defined as "the socialist basic economic system with public ownership as the main body and multiple ownership economies developing together, distribution according to work as the main body, multiple modes of distribution coexisting, and the socialist market economic system". Clearly put forward "the fundamental system of adhering to the guiding position of Marxism in the ideological field", and further elaborated Socialism with Chinese characteristics’s legal system, Socialism with Chinese characteristics’s administrative system, the system of prospering and developing advanced socialist culture, the system of coordinating urban and rural people’s livelihood security, the social governance system of co-construction, co-governance and sharing, the system of ecological civilization system, the party’s absolute leadership system over the people’s army, the system of "one country, two systems" and the supervision system of the party and the state.

　　2019年9月25日上午，北京大兴国际机场投运仪式在北京举行。中共中央总书记、国家主席、中央军委主席最高领袖出席仪式，宣布机场正式投运并巡览航站楼。这是最高领袖在综合交通中心听取机场综合交通体系建设情况介绍。 新华社记者　谢环驰/摄

　　中国特色社会主义根本制度、基本制度、重要制度，是对党和国家各方面事业作出的制度安排。我们无论是编制发展规划、推进法治建设、制定政策措施，还是部署各项工作，都要遵照这些制度，不能有任何偏差。我们讲领导干部特别是高级干部要增强政治敏锐性和政治鉴别力、提高政治能力，很重要的一条就是必须坚定不移坚持这些制度，想问题、作决策、抓落实都要自觉对标对表。涉及方向性问题，必须以这些制度为准星。涉及制度层面的大是大非问题，必须旗帜鲜明、立场坚定，不能有丝毫含糊。各级党委（党组）发挥领导、把关作用，关键就是看所领导的地方、部门、单位在各项工作中是否执行和落实了这些制度。真正执行和落实了，方向上就没有问题，政治上就不会出问题。

　　Second, keep pace with the times, improve and develop Socialism with Chinese characteristics’s system and national governance system."Everything comes from its source, and everything comes from its way." With Socialism with Chinese characteristics entering a new era, China’s development is in a new historical position. The main contradiction in our society has been transformed into the contradiction between the people’s growing need for a better life and the unbalanced development. China’s national governance is facing many new tasks and new requirements, which inevitably requires the Socialism with Chinese characteristics system and the national governance system to be more perfect and constantly developed.

　　It is a dynamic process that the system is more mature and stereotyped, and the modernization of governance capacity is also a dynamic process, which cannot be achieved overnight or once and for all. Our goal of building a national system and a national governance system must keep pace with the times with the development of practice. We should not be too idealistic and eager to achieve success, nor should we be blindly complacent and complacent.

　　In Song Dynasty, Su Shi said in "The Theory of Thought and Governance": "It is extremely difficult to make it, but it is far away." It means to attack the most difficult places and pursue the most ambitious goals. Many of the goals and tasks put forward by this plenary session are gaps and weaknesses in the construction of China’s national system and national governance system, which have a clear problem orientation. In practical work, we must stick to and improve the fundamental system, basic system and important system that supports Socialism with Chinese characteristics’s system, focus on consolidating the foundation, promoting advantages, supplementing shortcomings and strong and weak items, and build a systematic, scientific and standardized and effective system.

　　To implement the spirit of the plenary session, we must closely combine the various reform tasks that have been deployed and form an effective working mechanism that is promoted and implemented as one. It is necessary to check and sort out the completion of the previous reform tasks, consolidate and deepen those that have been completed, and continue to advance those that have not been completed. It is also necessary to put the tasks deployed by this plenary session into the work schedule in time to achieve organic convergence and integration and ensure solid results.

　　Party committees (party groups) at all levels should, under the unified leadership of the CPC Central Committee, closely combine the actual situation of their own departments and units in the region, promote institutional innovation and governance capacity building, and pay close attention to the research and deployment of the systems urgently needed by the CPC Central Committee for national governance and the systems necessary to meet people’s new expectations for a better life. It is necessary to encourage grassroots units to boldly innovate and explore, summarize and refine the effective governance concepts, governance methods and governance means created by grassroots units in a timely manner, and constantly promote the improvement and development of various systems. What needs to be emphasized is that all localities, departments and units should not only be proactive in institutional innovation and governance capacity building, but also follow the unified arrangements of the CPC Central Committee and the provisions of the national legal system. We must not stress regulation, obey the rules and regulations, and we must not act rashly. The key is to implement the objectives and tasks set by the plenary session.

　　Third, strictly abide by and implement the system. The vitality of the system lies in its implementation.Some people lack respect for the system, do not act according to the system at all, and even change the system at will; Some people do everything possible to exploit the loopholes in the system and play the edge ball; Some people are afraid and unwilling to abide by the system, and even try their best to avoid the supervision of the system, and so on. Therefore, we must strengthen the implementation of the system and strengthen the supervision of the implementation of the system.

　　Party committees and governments at all levels and leading cadres at all levels should earnestly strengthen the awareness of the system, take the lead in maintaining the authority of the system, set an example in the implementation of the system, ensure that the major decision-making arrangements and major work arrangements of the party and the state are implemented in accordance with the requirements of the system, effectively prevent the occurrence of problems such as fragmentation, different standards, leniency and severity, and give full play to the important role of the system in guiding direction, standardizing behavior, improving efficiency, maintaining stability and preventing risks. It is necessary to build a full-coverage system implementation supervision mechanism, run the system implementation and supervision through the whole process of regional governance, departmental governance, industry governance, grass-roots governance and unit governance, resolutely put an end to the phenomenon of making choices, making changes and discounting in system implementation, and seriously investigate and deal with acts that are forbidden, and that are contrary to the sun, so as to ensure that the system is always powerful and effective everywhere. It is necessary to take improving governance capacity as a major task in the construction of cadres in the new era, guide the broad masses of cadres to improve their entrepreneurial ability by using the system, and perform their duties, exercise their powers and carry out their work in strict accordance with the system.

　　Party organizations at all levels, especially the propaganda department of the Party Committee, should organize publicity and education on the Socialism with Chinese characteristics system, guide the whole party and society to fully understand the essential characteristics and advantages of the Socialism with Chinese characteristics system, and fully understand that the Socialism with Chinese characteristics system and the national governance system have been hard-won after long-term practice and must be cherished; To improve and develop China’s national system and national governance system, we must proceed from the national conditions and reality, grasp the long-term historical heritage, and grasp the road, accumulated experience and formation principles of the party and the people in China’s national system construction and national governance, and cannot copy the institutional models of other countries. It is necessary to carry out institutional self-confidence education throughout the whole process of national education and sow the seeds of institutional self-confidence into the hearts of young people. It is necessary to actively innovate the discourse system, enhance the communication ability, tell the story of China system to the domestic and overseas, and constantly enhance the persuasiveness and appeal of China’s national system and national governance system.

　　Party committees (party groups) at all levels should, in accordance with the arrangements of the CPC Central Committee, carefully organize the lectures on the spirit of the plenary session, and make targeted publicity and education for the broad masses of cadres and masses to ensure that the spirit of the plenary session is deeply rooted in the hearts of the people. It is necessary to strengthen supervision and inspection of the implementation of the spirit of the plenary session. Relevant central authorities should keep abreast of the progress of relevant work in various regions and departments and report to the CPC Central Committee in due course. We should pay attention to summing up the good practices and experiences of all localities and departments in implementing the spirit of the plenary session. The Central Committee for Deep Reform should co-ordinate the implementation of various reform tasks deployed by this plenary session.

　　Comrades! Adhering to and improving the Socialism with Chinese characteristics system and promoting the modernization of the national governance system and governance capacity is not only a long-term strategic task, but also a major practical issue. We should strengthen our sense of political responsibility and historical mission, strengthen our confidence, keep our strength, forge ahead, blaze new trails, and accomplish the tasks set by this plenary session, thus providing a strong guarantee for achieving the goal of "two hundred years" and realizing the Chinese dream of the great rejuvenation of the Chinese nation.

　　(This is the main part of the speech made by General Secretary of the Supreme Leader at the second plenary session of the Fourth Plenary Session of the 19th CPC Central Committee on October 31, 2019. )

　　According to the website of China Consumers Association, on November 8, China Consumers Association commented on the unfair format clauses in the tourism field that consumers strongly reflected, and exposed the six overlord clauses in the tourism field.

　　Overlord clause 1: the itinerary is rescheduled and rerouted without any compensation.

　　Clause 1: After this agreement is signed and comes into effect, neither party may dissolve it unless both parties reach an agreement through consultation.

　　Terms and conditions: 2: Party B (operator) has informed Party A (consumer) in advance of rescheduling, rerouting or returning the tour fare in full without any compensation.

　　Clause 3: Hotel rooms, restaurants, scenic spot tickets and other services reserved by Party B (operator) for Party A (consumer) are non-refundable.

　　Consumers association comments:

　　The above clause 1: According to the provisions of the Tourism Law, consumers have the right to terminate the unilateral agreement before the end of the tour, which is the legal right of tourism consumers, and travel agencies have no right to restrict the rights of consumers.

　　The above clause 2: If it does not meet the statutory time limit and reasons, it is a breach of contract. Breach of contract should bear the liability for breach of contract or compensation, that is, consumers have the right to compensation for breach of contract, which is the legal right of consumers. Refund is only the legal consequence of the termination of the contract, not the way to bear the liability for breach of contract or compensation.

　　The above clause 3: This clause violates the principle of fairness, and tourism consumers have the legal right to change the contract under certain conditions, which limits the legal rights of tourism consumers. If the contract is a package tour contract, the agreement shall be invalid.

　　Overlord clause 2: Travel agencies are not responsible for buying fake and shoddy goods at shopping points.

　　Clause 1: The travel agency shall not be responsible for personal and property damage caused by tourists’ participation in scenic spots and recreational projects.

　　Clause 2: The quality responsibility of the products purchased by tourists at the shopping point shall be borne by the shopping point and tourists themselves, which has nothing to do with the travel agency, and the travel agency shall not be responsible.

　　Clause 3: Due to insufficient number of people, the tour group can be transferred with the consent of Party A (consumers). After the transfer, the travel agency will no longer bear the responsibility, and the responsibility of Party B (travel agency) will be transferred to the new tour group travel agency.

　　Clause 4: If the personal and property rights and interests of tourists are damaged due to the infringement of a third party and other reasons that cannot be attributed to the tour group (including the land agency and the performance assistant), the tour group will not be liable for compensation;

　　Consumers association comments:

　　The above clause 1: Tour operators have the obligation to give safety tips to tour consumers. If they fail to give tips or tips are defective, they fail to fulfill their safety guarantee obligations, causing personal injury and property loss to tour consumers, and the travel agency shall bear corresponding or supplementary responsibilities. This agreement circumvents the legal responsibility that tour operators should bear.

　　Clause 2 above: If a tourist consumer buys fake and shoddy goods in the shopping place determined through consultation with the travel agency, the travel agency shall be responsible for recovering or compensating the tourists for their direct economic losses. If the travel agency organizes tourism activities at unreasonably low prices to trick the tourists, and obtains illegitimate interests such as kickbacks by arranging shopping or paying for other tourism projects, the tourists have the right to ask the travel agency to handle the return of goods and advance the payment for the return of goods within 30 days after the end of the travel itinerary.

　　Clause 3 above: After the transfer, the travel agency still needs to be responsible for the travel consumers, and the entrusted travel agency should be responsible for the travel agency. This clause violates legal obligations and evades legal responsibilities, which should be null and void.

　　Article 4 above: The non-imputability of this article is essentially to put all the responsibilities arising from this situation on the tourist consumers or the third party, thus avoiding the corresponding responsibilities that the tour group agency should bear, and the tourist consumers have the right to ask the travel agency to bear part or all of the responsibilities.

　　Overlord clause 3: no refund will be given if you leave the group.

　　Clause 1: This Agreement shall not be terminated for any reason; No refund will be given if you leave the group.

　　Clause 2: Insurance premium includes: personal accident insurance+travel agency liability insurance.

　　Clause 3: If Party A (the consumer) requests to cancel the reserved hotel rooms and other services after this contract comes into effect, Party A shall still bear all the expenses of the corresponding services according to the standards agreed in this contract, and the fees of rooms, tickets and other fees already collected by Party B (the travel agency) will not be refunded.

　　Clause 4: If there is a natural room (single man or single woman) in the registration, Party A (consumer) shall make up the delivery fee or Party B shall arrange a triple room.

　　Clause 5: The above is a normal reference itinerary. The reception agency has the right to make adjustments (without lowering the standard) to the itinerary, trains, flights, hotels’ staying cities, etc., and try its best to ensure the smooth progress of the itinerary. In case of force majeure or policy adjustments, the expenses incurred shall be borne by the tourists.

　　Clause 6: The scope of force majeure includes the notice issued by the government, epidemic prevention and control measures, etc. If the tourists are stranded due to force majeure or policy adjustment, the expenses incurred shall be borne by the tourists.

　　Consumers association comments:

　　The above clause 1: On the one hand, this clause excludes the legal right of consumers to terminate; On the other hand, even if the contract is terminated due to the reasons of the tourist consumers, the tourist consumers have the right to ask the tour operators to refund the expenses that have not actually occurred.

　　The above clause 2: Travel agency liability insurance belongs to the operating cost of the travel agency, which transfers the liability insurance expenses that the travel agency should bear by law to consumers, and consumers have the right to refuse or demand the return of this part of the insurance premium that should be borne by the travel agency.

　　Clause 3 above: In this agreement, in obviously unfair, the travel agency has collected the room and ticket fees for hotels and scenic spots but has not actually paid them, or the fees that have been paid but can be returned or partially returned. These fees are neither the responsibility of the travel consumer for breach of contract nor the reward for the service provided by the travel agency, and the travel agency has no right to occupy them and should be returned to the consumer.

　　Clause 4 above: The situation of natural single rooms belongs to the operator’s own management arrangement, and the tourist consumers are not responsible, so the tourist consumers are required to bear the responsibility of the operator’s own poor management. obviously unfair is a compulsory consumption.

　　Articles 5 and 6 above: Not all the increase in travel expenses caused by force majeure shall be borne by the travel consumers. The increased accommodation expenses shall be borne by the tourist consumers; The increased cost of return trip should be shared by tourism consumers and travel agencies. The travel agency should also refund the fees received but not actually incurred.

　　Overlord clause 4: Adjust the itinerary at will

　　Clause 1: Party B reserves the right to adjust the itinerary without reducing the number of scenic spots.

　　Clause 2: In case of service quality problems and Party B takes timely measures to deal with the aftermath, Party B will no longer be liable for breach of contract.

　　Consumers association comments:

　　The above clause 1: Through this clause, the operator obtains the right to unilaterally change the contract, which expands the scope of his own rights and violates the principle of fairness and the prohibitive provisions of the law. Travel agencies can neither reduce scenic spots nor reduce service quality by adjusting their itinerary, such as inducing, cheating, forcing or disguised forcing tourism consumers to shop or participate in paid tourism projects, driving for a long time or driving at night.

　　The above clause 2: When the service quality problem occurs, consumers have the right to choose to ask the operators to take remedial measures or compensate for the losses. This standard clause of the operators evades their own service quality guarantee responsibilities and excludes the right of claim of tourism consumers.

　　Overlord clause 5: the number of people in the group is not enough to make it. Consumers have to pay compensation when they leave the group.

　　Terms: If Party B cannot make the trip because there are not enough members of the tour group, Party B may change the date of leaving the tour group or change the category of the tour group, and Party A shall pay the fees according to the changed tour fee standard. If Party A chooses to quit the tour group, it shall bear the expenses incurred and compensate Party B for 30%-80% of the compensation.

　　Consumers association comments:This clause expands the travel agency’s right to change the contract, exempts the travel agency from the responsibility of notifying in advance when it terminates the contract, aggravates the responsibility of tourism consumers, and violates the most basic principle of equality in civil legal relations.

　　Overlord clause 6: the travel agency has the final interpretation right.

　　Terms: Party B (travel agency) has the final right to interpret this contract.

　　Consumers association comments：Legally speaking, this clause is contrary to the principle of autonomy of the will of civil legal acts. It is equivalent to that when there are differences on the agreement, the merchant can impose his will on the consumer. According to the law, when there is a different understanding of the meaning of an agreement, it should be interpreted against the provider of standard terms.

　　【Struggle for youth and no regrets. 】

　　Guangming Daily reporter chenchen Gaoping Guangming Net reporter Dong Dazheng

　　"This strawberry tomato is crisp, sweet and sour, which is the taste of my childhood!"

　　On September 23rd, China Farmers Harvest Festival, Qi Xiaojing, the "most beautiful grass-roots college graduate", was busy broadcasting live in the early morning. What she introduced is the main variety of the Zhanyi Planting Professional Cooperative in Keyou Qianqi, Inner Mongolia.

　　In the lens, the freshly picked strawberry and tomato are orange and attractive, and the navel of the fruit is surrounded by a unique green color. When you open it, the flesh is full and the juice is overflowing. At this end, the fruit has just filled a box; At that end, customers have placed orders.

　　Standing in the vegetable greenhouse, Qi Xiaojing’s wheat complexion face is full of joy of harvest. When the reporter asked about her 12-year experience in returning home, the Mongolian girl said affectionately:

　　"I just want to do something for the countryside!"

　　Qi Xiaojing (first from right) looks at the growth of strawberries in the greenhouse. Bright picture

　　From university student village official to cooperative founder

　　The first college student who passed the exam in the village has returned to the countryside!

　　In 2009, Qi Xiaojing, who graduated from Inner Mongolia University of Science and Technology, returned to his hometown of Keyou Qianqi and became a college student village official in Horqin Town.

　　This "return" fried the pot in the village. "I finally went to a big city and went back to the poor nest!" "The university is in vain, and it is promising to go back to the countryside!" The villagers don’t understand, and my father is even more angry.

　　"The fathers were afraid of poverty, but I am not afraid." Qi Xiaojing explained clearly, "I didn’t go out to escape from poor villages, but to come back and help the villagers get rid of poverty!"

　　The countryside is vast, and there are too many things to do! Where should we start? Qi Xiaojing made up his mind: "First, do a good job as a village official and see more, learn more and learn more."

　　At the end of 2012, Qi Xiaojing went to Liaoning with the team to inspect facility agriculture. At the age of 28, she walked into the vegetable greenhouse for the first time. "You can still pay in the field in winter!" Looking at the shed full of peppers, she kept saying, "If only this could be promoted in our place. Can’t just be a cat in winter! "

　　In 2013, when the four-year village official expired, Qi Xiaojing began to implement his own business plan — — Rent a greenhouse to grow vegetables. She knows that ordinary people are the most practical. "If you do a good job and earn money, people are naturally willing to work with you."

　　"It’s better to hold a group than to do it alone!" In May 2014, Qi Xiaojing started a cooperative with four former university student village officials. High-spirited young people got together and wanted to give the cooperative a bright name.

　　"Look, what is the wing word apart?" Through the chatter of discussion, JiXiaoJing slapped the table, "does it represent za ‘ Feather ’ College students with growing wings have ‘ Tian ’ Land, ‘ Total ’ Sweat together … … Call ‘ Spreading wings ’ How about it? "

　　"That’s great! We just want to soar in the vast rural areas! " Someone answered the phone right away.

　　They decided to plant strawberries and pick them, which was a precedent in the local area. Selecting seedlings, ridging, planting and fertilizing … … Little friends can’t wait to live in a shed.

　　After a long time, Qi Xiaojing’s one-year-old daughter was left unattended. "Then let the baby grow up with strawberries!" As a result, the little girl who just can walk is like a little tail every day. She staggers into the shed with the adults, grabs the clogs and can play for a day, and when she lies down in the ridge, she becomes a famous baby in the shed.

　　In December 2014, strawberries opened, but because they didn’t pay attention to publicity in the early stage, which customers came to the door at this time? Young people with lively minds thought, "What mode of transmission is fast and wide? Internet! " They rushed to record videos and advertised on WeChat and QQ.

　　The business hasn’t come yet, and the criticism has come first. Tucao’s "friends circle into advertising space" is there, and it is also directly blacked out. Qi Xiaojing encouraged his friends: "Selling agricultural products is the biggest problem, and we just want to find a way!"

　　Slowly, some friends began to help forward recommendations. In a strawberry season, customers saved a lot.

　　"Online sales are the right way!" Qi Xiaojing is preparing to make a big show, but the reality has made her "shudder" — — Some of the four friends want to get married, some children want to go to school, and one by one they leave.

　　"I’m a little disappointed, but I’m determined about my choice." Tidying up his mood, Qi Xiaojing transferred his friends’ greenhouses and continued to develop new members.

　　Over the past few years, the cooperative has 31 members, all its products have been sold online, and its annual income has exceeded 3 million yuan.

　　From "Giving Chicken Back to Egg" to "Ordering into the Courtyard"

　　With the cooperatives getting better and better, Qi Xiaojing put more energy into precision poverty alleviation.

　　"Poor households are mostly elderly and weak laborers, and they are not suitable for joining the society. How can poverty alleviation be effective?" Thinking hard, she suddenly remembered that many customers love to ask when they buy food: "Do we sell local chicken here?"

　　"Yes! Raising chickens does not consume physical strength, and it is not suitable for poor households! " Just do it, Qi Xiaojing boldly experimented with the model of "giving chickens back to eggs".

　　"What do you mean ‘ Give the chicken back to the egg ’ ？” The poor households who heard the news came to inquire.

　　"You bring hens from me for free, 20 in each group, and 25 eggs in each group, and then the chickens will be yours."

　　"Is there such a good thing?" The villagers whisper, some are tempted, and some have doubts. "Can you support those who don’t know much about technology?"

　　"Rest assured! Cooperatives provide free feeding and disease prevention technology. " Qi Xiaojing guarantees everyone.

　　"After each chicken has finished 25 eggs, do you still care about the regenerated eggs?" Asked the cautious fellow villager.

　　"Tube, bring it all, I will recycle it at the reserve price of one yuan!"

　　"So good? Anyway, don’t spend money, try to raise it. " I don’t know who shouted a voice in the crowd.

　　"Yes!" Spread out the contracts one by one, sign them, and lead the chickens!

　　Before long, the villagers came to return the eggs one after another! There is also an aunt who comes every few days just to talk to Qi Xiaojing about how much her chickens have grown up.

　　Qi Xiaojing then introduced two poverty alleviation models: "Give chickens back" — — Poor households receive 20 chicks in each group in spring, and return her two big chickens at the end of the year, and the rest are not less than those collected in 80 yuan; "Give pigs back to meat" — — Give fragrant pigs to poor households, and after 5 months, she will buy them back at a price of not less than 18 yuan per catty.

　　What warms Qi Xiaojing’s heart most is a particularly cold winter day. That day, she went out and returned to the cooperative. Uncle Wang Xilin, who had been waiting at the door for a long time, was flushed with cold.

　　"Uncle Wang chose ‘ Give the chicken back ’ Because of negligence, the chicken was sent to him, but I forgot to sign the contract. " Qi Xiaojing said, "As a result, Uncle Wang rode an electric car for more than 20 kilometers in cold weather to return the chicken, but he just didn’t want to give me more money."

　　The simplicity of the villagers made Qi Xiaojing more energetic, and she then launched the "order into the courtyard" poverty alleviation model. In recent years, she has driven 4 Sumu townships, 15 villages and 367 villagers in Keyouqianqi to get rich.

　　In February of this year, Qi Xiaojing won the title of "National Advanced Individual for Poverty Alleviation".

　　From taking the lead in starting a business to incubating talents

　　In Inner Mongolia in autumn, the sky is particularly blue, and white clouds are spread far away one after another. During the interview, Qi Xiaojing took the reporter to Aobao, which overlooks the whole town. "Isn’t the scenery in our new countryside beautiful?" She said.

　　At that time, Qi Xiaojing left his hometown with the tuition fees collected by the villagers. The tractor carrying her was leaving, and an aunt forced a small cloth bag into her arms. On the road, she bumped into the bag and opened it. A few badly rubbed bills came into view, and her tears flowed down at that time.

　　When she arrived at the university, with a poverty certificate, she applied for a national student loan, and with a scholarship, she was able to complete her four-year study.

　　When she first started her business, she needed money to rent a shed and buy seedlings. It was a college student entrepreneurship loan from the Banner Employment Bureau, which helped her solve the urgent need.

　　You need a guarantor to get a loan. A town cadre who is not too familiar not only guarantees her, but also lends her 20,000 yuan … …

　　Recalling these past events, Qi Xiaojing’s eyes flashed with tears: "I am grateful to this society and I have to repay this land."

　　In 2018, Qi Xiaojing had a new identity — — Director of Horqin Town Local Talent Incubation Center. From taking the lead in starting a business to incubating talents, this is exactly what she wants to do. The center has set up three training bases to bring together more than 50 young talents scattered in various villages to facilitate the sharing of resources and information. Every week, Qi Xiaojing will organize training and practice on different topics to familiarize young people with policies and agricultural technologies. Last year, eight people in the center joined the party and three people joined the village "two committees" team.

　　"Qi Jie has no reservations and is bent on bringing us out." The young people in the incubation center respect her.

　　"This prostitute is bright and smart, and she works with her, saving her heart and making more money." The fellow villagers praised her.

　　"She, a college student, changed the villagers’ original planting ideas, solved the problem of difficult selection and sales, and changed more than one village." The town cadres praised her.

　　"She is a Mongolian horse spirit who dares to fight and fight, and she lives a full and happy life." Friends envy her.

　　What about Qi Xiaojing himself? What she always thinks about is "doing something for the countryside".

　　"Rural revitalization requires more young people with knowledge and ability. I hope that more and more young people will make the same choice as me! " Qi Xiaojing, who was low-key and modest, was rude at the end of the interview.

　　Dedicate your youth to your hometown, which is worth it!

　　Guangming daily commentator

　　How did the first college student who flew out of the village fall back into the countryside? The opposition and incomprehension of others can’t stop Qi Xiaojing from feeding back his hometown. Who said that college students should stay in the city? There is much to be done in the countryside, and birds returning to the countryside can fly even higher.

　　Planting greenhouses with dolls, catching up with the wind, engaging in e-commerce, and "giving chickens and eggs back" to help get rid of poverty … … In the past 12 years, the initial intention of "I just want to do something for the countryside" has remained unchanged. Qi Xiaojing took root like a big tree and proved with numerous branches and leaves that this land will always give back when sweat is sprinkled in the vast countryside.

　　Qi Xiaojing found the meaning of flying and the value of pursuing, and also proved his choice: to dedicate his youth to his hometown, which is worth it!

　　With the support of policies, more and more college graduates, like Qi Xiaojing, chose to return home to start businesses. They use their knowledge, technology, vision and ideas to bring vitality and vigor to the countryside, and also harvest the infinite possibilities of youth and a hot life.

　　The horn of rural revitalization has sounded. Go to the grass roots, go to the countryside, the vast world and beautiful scenery are waiting for young people who are eager to "spread their wings" to soar!

The stable version of Google Chrome browser was updated to version 125, adding relevant search suggestions and methods to improve online security.

Users can get suggestions related to previous searches in the search box, which are based on similar content searched by other users.

In terms of security, you can check the privacy and security settings through the "security check" function. If there are any security suggestions, Chrome will inform users.

In addition, Chrome browser stable version 125 contains 9 security fixes, and Google announced 4 fixes contributed by external researchers.

IT house with Chrome browser download address:https://www.google.cn/chrome/

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Recently, a Changan Mazda EZ-6 car purchase invoice caused an uproar among netizens. The invoice clearly shows that the price of the EZ-6 pure electric BEV model is 221,800 yuan. This news has caused many industry insiders and consumers to discuss. Many people believe that the EZ-6, as Changan Mazda’s first new energy product and the only model in the joint venture B-class sedan market to provide range-extending power, is mostly true. Moreover, Changan Mazda is really not good this time.

First of all, start from the authenticity of the invoice. This car purchase invoice was issued on August 16, more than a month earlier than the pre-sale time. Generally speaking, a new car is launched, and the car company has a complete set of time to advance the process. Especially for a joint venture car company like Changan Mazda, it is very possible to negotiate the price 2 months in advance. In addition, although sensitive information such as invoice codes are coded, from the information of the invoicing party and the invoice seal of Changan Mazda Automobile Co., Ltd., this invoice does not seem to be fake, and it is likely to be internal information. To sum up, the invoice itself is very reliable, and the displayed EZ-6 price is also likely to be real data.

In fact, since the EZ-6 made its debut at the 2024 Beijing Auto Show, the car has quickly become one of the hottest discussed models in the joint venture new energy field. The reason why it has attracted a lot of attention is not only its design that stands at the forefront of the trend, but also because the EZ-6 is the only model in the current joint venture B-class sedan market that offers extended range power options, which to some extent makes up for the gap in the field of extended range of joint venture new energy models.

In-depth understanding of the product characteristics of the EZ-6, in terms of body size, the length, width and height of this model are 4921/1890/1485mm, and the wheelbase is 2895mm. The EZ-6 features frameless doors and hatchback design, which undoubtedly make its shape full of modern and futuristic. However, the design of the through taillights and the four round barrel lights on the sides makes people think of classic Mazda design elements.

In terms of power configuration, the EZ-6 provides consumers with both pure electric and extended range options, and adopts a rear-drive layout. According to the information currently exposed, the power parameters of the pure electric version are all 190kW, while the extended range version models use the same 1.5-liter range extender, and the power parameters are exactly the same. In terms of endurance, according to the different battery pack capacity, the endurance range of the pure electric model is 480 kilometers and 600 kilometers respectively, while the extended range model can achieve a long battery life of more than 1,300 kilometers under the condition of one charge and one tank of fuel.

In terms of smart configuration, the EZ-6 is full of sincerity. Equipped with the third-generation 8155 chip of Qualcomm Snapdragon, it is equipped with a 14.6-inch floating center control screen, plus a full LCD instrument panel and an AR-HUD head-up display, which makes smart technology feel overwhelming. In addition, the vehicle is also equipped with 360-degree panoramic images, 180-degree panoramic chassis, adaptive cruise control, lane keeping assistance, automatic parking and other functions. Luxury is reflected in its equipped Sony audio and 64-color ambient lights, as well as zero-gravity seats, which are very rare in the same class of models.

Judging from the configuration of the product and the price of other models, the pricing of the EZ-6 seems very reasonable. From the known information, the EZ-6 has far exceeded most joint venture models in terms of configuration. Moreover, as a joint venture pure electric mid-range car, the price of 221,800 yuan is quite competitive compared with the price of about 300,000 yuan for Tesla Model 3 and BMW i3, and the starting price of 227,700 yuan for Volkswagen ID7. This undoubtedly gives the EZ-6 a strong price advantage in the market.

According to Mazda’s previous pricing strategy, the price of the EZ-6 is expected to fall between 18-240,000 yuan. If there are some awesome policy support during the pre-sale period, it will surely further enhance the market competitiveness of this car. According to the latest news, the EZ-6 will start pre-sale on September 28 and is scheduled to be officially launched at the end of October, which has brought a lot of pressure to other joint venture new energy models. Overall, Changan Mazda’s strategic layout this time is obviously very wise, and the EZ-6 is very likely to become a new spoiler in the market.

Behind every successful model is a comprehensive market survey and strict strategic deployment. Whether this expectant Changan Mazda EZ-6 can stand out in the fierce market competition still needs further testing by consumers and the market. Welcome to share your views and expectations of this car in the comment area. We are waiting for the final answer to be revealed together!

Twins send trophy to Andy


Andy Lau was very touched

Twins come to cheer on Andy

　　The first performance table of the 2010 music industry "New Town Madden Music Awards Ceremony" was distributed on the evening of the 29th. Andy Lau, who was holding a solo concert, won the "World Madden Most Popular Supreme Singer" award. Although he could not appear at the awards ceremony, he won the Twins Human Flesh Express Award for his star fans, which surprised Andy.　

　　"Andy Lau Unforgettable Concert" was held in the Red Pavilion on the evening of the 29th, and the following day, after making an exception to invite two guests, Jia Sile and Ye Qianwen, to perform, two groups of four guests were found that night, namely the girl group Twins and At17. Twins was even more surprising. When Cai Zhuoyan and Zhong Xintong attended the New Town Madden Awards Ceremony, the two immediately rushed to the Red Pavilion and secretly brought Hua Zai’s "World Madden’s Most Popular Supreme Singer" trophy as a "meet and greet".　

　　When Andy introduced Twins to the scene, he said: "I watched them enter the industry. They have gone through a lot of ups and downs like me, and every time I am disappointed, I will receive text messages from them to comfort me." Then Twins appeared with Andy’s trophy, which surprised Andy and asked back: "Even if I didn’t attend, I will get a prize?" Ah Sa and Gillian not only supported Andy with their actions, but also burst out that they are super fans of Andy and members of his fan club. However, Andy kicked out that they have rarely participated in fan activities in recent years. Twins laughed and said: "We are forever honorary members!"　

　　As for another girl group, At17, who appeared in the Encore session and sang "I Hate Me" with Andy Rock Popular Hall, a round of strong songs and dances heated up the atmosphere. Andy, who used this solo song to commemorate 30 years of entry into the industry, joked: "At first I called At17 because I thought they were like me, and they all entered the industry at the age of 17. Isn’t that very interesting? I only knew it wasn’t the case after asking." At17 immediately added: "Wrong is wrong! You have a song called" Seventeen ", and we also have a song called" Seventeen Years Old ", which is also a fate!"　

　　Andy said bluntly that today’s music scene needs new blood like them. In order to support the younger generation, Andy also promised to hold a concert at At17 in the future, and will be obliged to be the concert guest of the two. (Photo and text/Tungstar)

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　　On May 9th, the largest cross talk program in the mobile phone industry was ushered in: the Hammer Spring New Product Launch, and Lao Luo’s head pill launched the dual-camera nut Pro amidst various cheers. The next few days were all about consumers’ after-dinner topics.

　　The hammer also has another blockbuster product that was not announced at the press conference. It is the hammer P1000 two-way fast charging mobile power supply.The serious white and gray overtones hide a very powerful performance. According to the spy introduction, the hammer uses a relatively rare scheme.

　　Unpacking:

　　The hammer P1000 two-way fast charging mobile power supply is priced at 199 yuan in the official mall, which is full of "feelings". The product packaging uses a white carton, and there is nothing else except a bright red hammer logo.

　　Information parameters at the bottom of the package, product name: 10000mAh two-way fast charging mobile power supply, model: P1000, input interface: Type-C, output interface: USB-A, input parameters: 5V3A/9V2A/12V1.5A, output parameters: 5V3A/9V2A/12V1.5A, battery capacity: 10000mAh/38.5Wh, Beijing Hammer Digital Technology Co., Ltd.

　　List of unpacked items: Type-A to Type-C output short line x1, mobile power supply body x1, manual x1.

　　The appearance of the whole can be divided into 3 pieces of plastic material shell, the top is pure white, the bottom shell is light gray, the surface shell is dark gray, the overly gray tone appears calm and serious, the dark gray surface shell is printed with a deeper gray hammer LOGO "smartisan", the contrast is not high LOGO does not highlight, pay more attention to the overall sense, you have to look carefully to see what the word is.

　　Looking at the bottom, the bottom case is a lighter gray shell, and the entire panel is covered with 46 grooves to improve the feel.

　　In terms of the top layout, the far left is the power activation button, and the middle of the button has a pinhole that serves as an indicator light. The green, orange and red indicators show different corresponding power levels, that is, multiple states of a single light. In the middle is a regular Type-A output hole, nominal output performance: 5V3A/9V2A/12V1.5A, and the far right is a Type-C input interface, input performance: 5V3A/9V2A /12V1.5A.

　　The corresponding relationship between the power and the color of the indicator light: green indicates 70-100% of the remaining power, orange indicates 30-70% of the remaining power, red indicates 10-30% of the remaining power, and red flashes below 10%.

　　Bottom nameplate information, product name: 10000mAh two-way fast charging mobile power supply, model: P1000, input: 5V3A/9V2A/12V1.5A, output: 5V3A/9V2A/12V1.5A, battery capacity: 10000mAh/38.5Wh, manufacturer: Beijing Hammer Digital Technology Co., Ltd.

　　The weight of the hammer two-way mobile power supply body is 179.53g, and the hammer is really lightweight in the 10,000 mAh mobile power supply. (Other products of the same level weigh more than 200g)

　　Hammer P1000 head is also very petite, length, width and height are 132mm * 67mm * 12.8mm, and friends 10,000 mAh fast charging mobile power supply size and size comparison, from left to right are Meizu M10, Romas P10S, Huawei glory AP08Q, I hammer P1000, Xiaomi 2 PLM02ZM.

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　　Disassembly article:

The disassembly method of the hammer first pulls the head out, and the raised shrapnel bayonet on the main body can be seen, which is fastened to the head cap.

The battery is fixed by the inner card slot, and a 4mm space is reserved with the shell to resist impact and avoid the danger of damage to the battery cell.

　　In terms of battery packs, the hammer mobile power supply uses a high-voltage & ultra-high-density battery codenamed M74 produced by Tianjin Lishen Battery, with a single-chip 10000mAh capacity of 38.5Wh and a full-charge voltage of 4.4V discharge platform of 3.85V.

　　Under the same volume, high-voltage high-density batteries can provide higher energy. Lishen’s high-voltage high-density batteries have a huge distribution volume. Most brands of high-end mobile power models will use Lishen 4.4V batteries, which shows that they are very mature and reliable and have won the trust of major manufacturers.

Battery pack PACK process, outsourcing white anti-wear adhesive paper, inside is white insulating barley paper and high temperature resistant tape, the safety is the best.

　　At a glance on the front of the PCB, we can see that the inductance of the hammer mobile power supply is larger than that of the common ones. The 10 * 10 inductance is 7 * 7 in the conventional mobile power supply. Three parallel low-resistance patch protection tubes can effectively reduce losses and improve efficiency during high-current charging and discharging.

　　PCB back list, the back of a large area of copper clad, there is a 1206 package of 10 milliohm alloy galvanometer, the battery is directly connected to the PCB by nickel strip spot welding.

　　In terms of the solution, Suzhou Yineng Micro EasePower EDP3016 was selected. EDP 3016 is a SOC chip for fast charging mobile power supply. It integrates a variety of fast charging protocols and can realize fast charging of mobile phones/mobile power supplies.

　　Integrated charge and discharge management inside the chip, led indicator light, battery overvoltage and overcharge protection, output overvoltage, under voltage, over current, short circuit protection. Adapter overvoltage, under voltage protection, battery temperature protection and other multiple protections.

　　A variety of sub-models can support 4.2V4.3V4.35V4.4V batteries with different full voltages, with a charging efficiency of 95% (measured at 12V1.5A), a discharge efficiency of 94% (measured at 12V1.5A), and a maximum charging current of 3A with a maximum discharge current of 3.4A.

Techcode American Ted Semiconductor *** 3307 low resistance MOS, the function is to output overcurrent protection, close Q1 when overcurrent to close the output.

Single inductor structure, one inductor can handle charging and discharging, and two Techcode low-resistance MOSs next to it are responsible for synchronous rectification and boosting.

　　The power-on activation button is wrapped with a circle of shading sponge, and a 3-color LED is placed in front of the button. The multi-color LED can display a variety of remaining power status with a single LED.

A copper sheet is welded on the PCB first, and then the nickel strip of the battery is spot welded to the copper sheet. The solder joints are firm and have no breakdown.　　　　　　　　　　　　

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　　Performance article:

　　Come to the performance section to see the powerful performance of the hammer two-way fast charging mobile power supply. Using the POWER-Z FL001 tester to monitor the input, even the most common conventional 5V input is as powerful, with an input power of 5.02V3.15A and 15.8W.

　　Next comes the output section, using the Power-Z KM001 tester to monitor the output of the hammer mobile power supply. The maximum output performance of 5V is 4.95V3.61A and 17.9W.

　　The hammer P1000 two-way fast charging mobile power supply is made of a three-color plastic shell, with no extra lines and no extra labels. The tone is white to gray, and the monochrome calm style is exceeded. The power button contains a three-color indicator light.

　　The interface uses conventional Type-A output + Type-C interface input, and the input supports a variety of fast charging specifications such as MTK PE, QC2.0, QC3.0, and high-power 5V. The maximum input power is 18.96W. In terms of output, fast charging supports QC2.0, QC3.0, and FCP output. The maximum output power is 24.84W, providing powerful performance.

　　The battery pack is selected from the M74 high-voltage ultra-high-density battery provided by Tianjin Lishen Battery, with a 4.4V full-charge discharge platform of 3.85V and a 10000mAh 38.5Wh, which can provide higher power under the same volume.

　　The solution uses the relatively rare SOC integration solution of Suzhou Yineng Microelectronics EASE POWER EDP3016 fast charging mobile power supply, integrates a variety of fast charging protocols, integrates charge and discharge management and multiple protection functions, and all MOSs use low-resistance MOSs to further improve efficiency.

　　The performance of the hammer mobile power supply is very powerful, and whether you can afford this "hammer" of Thor depends on consumers, whether the wallet power is strong enough (199 price).

Cover map source network

Wherever Hua Xizi goes, it is all oriental aesthetics.

Since its establishment, Hua Xizi has fully integrated the elements of the national tide into the brand, and at the same time, taking advantage of the live broadcast room in Li Jiaqi, it has once become a model of the rise of the national tide brand.

But on the other hand, it frequently overturned on loose powder, cleansing oil and eye shadow. Hua Xizi’s oriental makeup gift box is still "crying" for many girls in the little red book. The ancient high-end Huaxizi, which is understood, seems to be lacking in modern high-end.

Interestingly, however, the sales of Hua Xizi are still very high.

Hua Xizi’s Success Password: Guofeng Marketing Meets Li Jiaqi.

Hua Xizi was founded in 2017. "Flower" means to raise makeup with flowers, and "Xizi" is named after Su Dongpo’s "Want to compare the West Lake with the West Lake, it is always appropriate to make light makeup and heavy makeup", and "Oriental makeup, raise makeup with flowers" is also the brand concept of Hua Xizi. It can be said that Hua Xizi is full of national style from name to concept, and the element of "Oriental women" is engraved in products and marketing.

For example, concentric lock lipstick, Shouwu eyebrow pencil and Songyan butterfly feather mascara … seem to add these beautiful national style prefixes, no matter what color number or model, as long as they are used, they are "the beauty of the East". In addition to the originality of the name, Hua Xizi integrated the national style elements and techniques such as "micro-carving" into the packaging design, and introduced carved lipstick, even combined with ceramics. It can be said that Hua Xizi’s positive innovation around the national style and clear brand positioning under a certain cultural label are really lacking in old domestic products such as Perfect Diary, Appropriate Herbal Medicine and Nature Hall.

At the same time, in the choice of spokespersons, from kiku, a "four thousand-year-old beauty", to Du Fu, a supermodel with an antique appearance, to Liu Shishi, who is gentle and classical in temperament, and Charlie, who is moderately superior to the national songs, everyone has just combined with "Oriental Aesthetics".

Not only are the products and spokespersons very "national style", Hua Xizi actively promotes more and more users to participate in the discussion of national style culture through marketing efforts, such as the discussion of national style topics such as "Charlie meets Hua Xizi", "Hua Xizi’s birds fly at the phoenix" and "Oriental Romance" initiated on the network platform, supplemented by online and offline national style advertisements, and the scenery is the same for a time.

As long as there is a "national style", is it "charming" enough? The answer may be yes.

According to a survey of more than 1,000 post-80s consumers in the first-tier to third-tier cities in China by Park Rui &Credamo, the minority circle that women are most concerned about has "national style". It can be seen that from the main consumer group of the younger generation to the women who are romantic about "national style until death", as a make-up brand, Hua Xizi chooses the right path, which will get twice the result with half the effort.

In addition, on the way of Hua Xizi’s rise, one person who has to be mentioned is Li Jiaqi. At the end of September 2019, Li Jiaqi was invited to become the chief recommender of Huaxizi, and deeply participated in its product research and development. Insiders of Huaxizi Company said, "Li Jiaqi said no, this product will not pass."

In Li Jiaqi’s public live broadcast, I also "bound" myself with Hua Xizi in numerous high-profile ways, such as: "I supervised them to polish the concentric lock lipstick last year", "Hua Xizi is getting better and better under the supervision of my Li Jiaqi" and so on.

According to institutional statistics, in 2020 alone, Hua Xizi appeared 77 times in the live broadcast room in Li Jiaqi. From the sales data, it took only 16 months for Huaxizi to go from a new beauty product that was difficult to enter the top 20 in Tmall sales in 2019 to a sales volume of more than 190 million yuan in 618 in 2020, ranking first in Tmall GMV.

Next, Huaxizi is still going smoothly. According to the data, in 2021, the highest monthly sales growth rate of Huaxizi reached 89.83%, and the single brand GMV exceeded 5.4 billion yuan, an increase of 80% over the previous year, making it the first local makeup brand. In overseas markets, Huaxizi has been sold to more than 200 countries and regions around the world, with a turnover of 14 million yuan, an increase of 286% over the previous year, pushing domestic products to the world.

The dilemma of Hua Xizi: neither high-end nor cheap.

As a new domestic brand, Huaxizi takes the people-friendly route in price, and the price is mainly 100-300 yuan, which also means that it does not belong to the category of high-end beauty cosmetics. It seems that Hua Xizi is also aware of this and doesn’t want to fight the price war any more, as can be seen from his "bad" behavior in this year’s double eleventh promotion.

Compared with other make-up brands, Hua Xizi only launched preferential activities such as "full dress plus gift", "buy 1 and enjoy 3" and "buy 1 and enjoy 7", and the preferential strength is not "double eleven" at all. In this regard, the relevant person in charge of Hua Xizi revealed: "Hua Xizi’s preferential strength in the traditional e-commerce promotion node has always been small, and the brand is still long-term and will not be excessively pursued.

Not only is he unwilling to lower the price, but Hua Xizi also wants to make a breakthrough in the unit price of customers. "Why can China brands only sell cheap prices? We want to break the price ceiling. " Fei Man, co-founder of Hua Xizi, said in an exclusive interview with the media that Hua Xizi must escape low-price competition if he wants to produce products with high creativity, high technology and high investment.

Hua Xizi’s practice of breaking the price ceiling first chose the Japanese market to practice. The price of Hua Xizi’s powder cake products in Japan is around 300 yuan, and the price directly catches up with Chanel’s cake products. In China, it is also trying to increase the unit price of customers on the basis of the price system that customers are used to. For example, 520 nodes launch concentric Qi Mei suits, and 618 and New Year Festival both launch Oriental Beauty dresses, with prices ranging from 520 to 1314. The unit price of customers is increased by combining products, but domestic customers do not pay the bill.

Relying on these gift boxes, Hua Xizi was "black and red" in the little red book. Many girls who received the gift boxes called "crying in the toilet". The point that everyone vomited was mainly in the exaggeration of formal design and no cost performance. The same amount would rather receive a high-end big-name single item.

Strangely, aside from the cost performance ratio, the gift box of oriental makeup is also a beautiful story about the national style, and the design inside and outside of the gift box is also close to the "national style". Why can this national style only poke the hearts of straight men, but it doesn’t work for girls?

Perhaps it is the user’s aesthetic fatigue, or it may be more rational. But for Hua Xizi, the premise of raising the price, as Fei Man, co-founder of Hua Xizi, said, is actually a product change. It is not enough to call it "high-end" simply because the price has increased or the packaging has become more exquisite.

There are two problems left over from history on the road of product innovation of Huaxizi. One is the lack of R&D investment. In order to achieve overtaking in corners, most domestic beauty brands choose the way of strong marketing investment to earn traffic, and quickly get out of the circle by creating online celebrity single products. Faced with numerous competitive pressures, Huaxizi naturally does not want to give up marketing traffic, which leads to the word-of-mouth waterloo for Huaxizi, who pays more attention to marketing than R&D; On the other hand, Huaxizi doesn’t have its own factory, so it is highly dependent on the foundry, and the foundry of Huaxizi also frequently appears "rollover" behavior. According to the information of Tianyanchi, the enterprises that Huaxizi has cooperated with for many times have been asked by the Market Supervision Administration twice to "take measures for rectification".

Although it is far from the "high-end" at present, it is actually a better way to enter the high-end market, because after several rounds of price increases, Huaxizi has already stepped out of the circle of parity, and the customer unit price of Huaxizi has risen to 150 yuan. In contrast, the customer unit price of Perfect Diary is distributed in the range of 50~70 yuan, which is really in the echelon of parity.

In China’s beauty market, there is still much room for the development of high-end products. For a long time, China’s beauty market has been occupied by foreign products, and high-end products are almost monopolized by international makeup brands such as Europe, America, Japan and South Korea, making it difficult for domestic beauty products to survive. Moreover, compared with international brands such as Dior, Saint Laurent and Lancome, which have been established for at least ten years, the domestic cosmetics brands with a short history, such as Hua Xizi, have lower strength in word of mouth, trust and cultural accumulation. However, the rise of the national tide has made users see that domestic products are not only a "substitute" for big brands, but even more cost-effective solutions are exported through product innovation, and product innovations are also emerging one after another. According to public data, Hua Xi Bio and Nature Hall.

Hua Xizi is actually changing. In early January, 2022, Hua Xizi announced that Villi Liang, the former chief technology officer of Huaxi Bio, would join his R&D team, and declared that he would invest 1 billion yuan in product innovation and basic research in the next five years. Prior to this, Hua Xizi built a number of research centers, including the Oriental Aesthetics and Space Innovation Center, with a total area of 6,000 square meters. This is an important measure for Hua Xizi to speed up the development of his own products.

Is Hua Xizi’s "Oriental Aesthetics" Reliable? The answer may still be related to whether its products can withstand the market test. Now, it seems that the direction of the national wind is actually correct, and it is also a "good agent" that is more suitable for Hua Xizi to form a unique recognition among many domestic brands of cosmetics. The reason for the gift box incident is actually that the behavior mode of emphasizing marketing and neglecting research and development makes Hua Xizi go more and more on the marketing road, resulting in the "beauty of the East" leaving only "the East" and the lack of aesthetic feeling.

But in the future, with the blessing of product innovation and the original user base, marketing ability and marketing resources of Huaxizi, I believe that it will eventually be able to embark on a road of its own high-end brand. At that time, the beauty of the East will really shine.END

References:

Zhao Wanli’s Research on Beauty Brand Innovation from the Perspective of National Tide Culture

Yang Xiaoman and Song Shaoyi, A Study on the Marketing Strategy of Guochao Beauty Brand under the Consumption Characteristics of Z Era —— Taking Hua Xizi as an Example.

Research on Communication Power "Research on Word-of-mouth Marketing Strategy of Huaxizi Based on 5T Theory"

Research on the Transformation and Development of Domestic Beauty Products —— Taking Hua Xizi as an Example by Business School of Chengdu University.

Box lunch finance "Hua Xizi’s Li Jiaqi Dependence"

Blue Media Exchange "How many more" Flower Xizi "can Li Jiaqi recreate"

Economic Observer Hua Xizi: "Abandoning" Li Jiaqi

Caught in a marketing siege, how long can Huaxizi bear the title of "Light of Domestic Products"? 》

See the column "Can the upstart makeup flower Xizi tear off the" online celebrity "label? 》

Xiangshan Technology "Fairy Brand Flower West Son, where is the future imagination?" 》